Project description
During my time as a Social Media Manager for Gas Face Cannabis, I had the privilege of creating and managing the brand’s overall presence on Instagram. My primary objective was to establish a captivating and cohesive visual identity that would resonate with the target audience and effectively convey the brand’s unique story. To achieve this, I meticulously crafted a consistent aesthetic that blended the modern and edgy elements of the cannabis industry with Gas Face Cannabis’ distinct personality.
One of the pivotal aspects of my role was overseeing all aspects of product photography for Gas Face Cannabis. I took on the responsibility of capturing captivating visuals that showcased the brand’s diverse range of products in an appealing and authentic manner. By utilizing my keen eye for detail and creative expertise, I was able to produce high-quality images that not only highlighted the unique features and benefits of each product but also aligned seamlessly with the brand’s overall look and feel. These visuals played a vital role in attracting and engaging the target audience, ultimately contributing to the brand’s growth and success on Instagram.
